
What You'll Learn in This 2-Hour Workshop
WhatsApp Business App vs API: What’s the Difference?.
Understand the key differences between the free WhatsApp Business App and WhatsApp Business API (WABA), and how to choose based on your business size, team, and goals.
How WhatsApp API Works (Without the Tech Jargon)
Understand how the WhatsApp Business API operates, what it’s built for, and why it's the go-to for businesses ready to scale conversations, leads, and customer service.
Real Business Use Cases & Results
See how actual brands are using the API to respond faster, increase sales, and personalise customer service, plus why automation makes all the difference at scale.
What You Can Do with the API & What You Need to Start.
From sending promos and reminders to support replies – explore the full messaging potential of the API. You’ll also learn what it takes to get started: approvals, setup, and essentials.
Your Next Steps: Ads, Automation & Scaling Smarter.
Learn how Click-to-WhatsApp Ads (CTWA) attract ready-to-convert leads, and how WhatsApp fits into your existing customer journey without disrupting your current processes.

Bonus: See the Tools in Action
Uncover the range of Meta-certified WhatsApp API tools available in the market, plus a live demo of one to see how it works in real time.